All-in-one business communication and spotless brand image are now attainable even by the smallest companies. In the past, entrepreneurs and SMB owners would shy away: “Hold on! We are a very small company, we don’t have the resources or time for that…” Luckily, this no longer applies.

The technology available today, from the cloud to software innovations and remote working tools, allows for top-notch and budget-friendly small business communication solutions. Just like that, companies of any size can see their customer service and brand image skyrocket.

Customer service & brand image

A company’s image can easily lose its worth over poor customer service. According to a study by Aspect Software, 76% of consumers relate brand image to their customer experience. A poor service can leave your customer dissatisfied and fleeing to your competitors.

That’s why first impressions are key! 50% of customers claimed being more likely to become a recurring customer if their first purchase experience was good. But how can you make your customer service stand out as an SMB?

Offer an omnichannel contact center

Is answering phone calls enough? Nowadays, in order to create a professional brand image, it’s important to be present via the channels that are most popular with your clients. Calling may not always be the one, let alone the only one. Many companies have already chosen to diversify their customer service across the board.

However, as a small business having more than one channel can be difficult, if not entirely impossible, at times. It is not just about the costs involved, but the excruciating amount of attention and time needed to keep them active and efficient.

Don’t worry, 3CX has the solution for you! Respond quickly and efficiently to all your communications from a single, intuitive platform. The 3CX Web Client, gives you access to all the channels you may need: calls, video conferencing, live chat, Facebook, SMS and WhatsApp messages.

Live Chat – small but powerful

Now that you’re ready to implement omni-channel communication, the first step is to integrate live chat on your website. With 3CX Live Chat you can provide excellent customer service to every customer that has any questions, as they skim through your website.

They will not only be able to chat with you in real time, but also switch to a live call in a single click. All done without the need for additional apps or sharing contact information!

Size no longer matters with 3CX

A PBX like 3CX is the future of all-in-one business communication – no matter the size. Our new product, 3CX StartUP, takes the small business phone system up to the next level, and this why:

• Quick and easy installation – Many SMBs don’t have enough tech experience to install a complicated communications system, nor do they need to. With 3CX StartUP, you’re up and running in just a few clicks. Check our Getting started guide to see how easy it actually is.
• Affordable – Don’t spend a fortune! Our two StartUP editions are a fit for all budgets.
  • Up to 10 users – free forever, including hosting.
  • StartUP PRO – between 175$ and 275$ for up to 20 users per annum.
• A single omni-channel platform – Manage and monitor different communication channels all from one place. With 3CX you will receive all calls and messages directly into your Web Client.
• Mobile Apps – Whether you are a one-man show or have remote working agents, responding to your customers from anywhere is much easier when using the 3CX Apps for iOS & Android.

Original Post: https://www.3cx.com/blog/unified-communications/smb-communication-solution/